Frequently Asked Questions
About the Company
What does Polaris Marketing Solutions do?
We’re a full-service digital marketing agency helping home service businesses grow through SEO, Google Ads, website design, and more.
Who are your ideal clients?
We work best with contractors, HVAC companies, roofers, landscapers, and other home service pros.
Where are you located?
We’re based in Southwest Florida, but we work with clients nationwide.
How long have you been in business?
Polaris launched in 2021, backed by 20+ years of business and marketing leadership experience.
Why choose Polaris over other marketing agencies?
We specialize in home services, focus on measurable ROI, and bring industry-specific strategies to the table. Our owner/CEO successfully scaled and sold his home service business before starting Polaris.
Services
Do you build websites?
Yes, we design mobile-friendly, lead-generating websites that convert visitors into customers. We use wordpress as our platform of choice.
What is SEO and how can it help my business?
SEO (Search Engine Optimization) improves your site’s visibility so more people find you on Google. Having people find you online is paramount to being able to grow.
Do you manage Google Ads?
Absolutely—we set up, manage, and optimize campaigns for maximum ROI.
Can you help with Facebook advertising?
Yes, we run targeted Facebook and Instagram ad campaigns that drive real leads.
Do you offer social media management?
Yes—we create content, post regularly, and engage with your audience to boost brand awareness.
Process & Strategy
How do we get started?
Book a free consultation. We’ll review your current marketing and create a growth plan.
Will I be locked into a long contract?
No—we offer flexible agreements and earn your business every month.
How soon will I see results?
Ads can work immediately; SEO usually takes 3–6 months for measurable improvements. It also depends on how much we have to fix.
Do you provide reporting?
Yes—our monthly reports track traffic, leads, and ROI in plain English.
Will I have a dedicated contact person?
Yes—you’ll work with an account manager who knows your business.
Pricing & ROI
How much do your services cost?
Pricing depends on your needs—we’ll give you a custom proposal after our consultation.
What kind of ROI can I expect?
Many clients see a significant boost in leads and revenue after working with us.
Can you work within my budget?
Yes—we focus on high-impact strategies to maximize your budget.
Do you have service packages?
Yes—bundled solutions for clients wanting a complete marketing system. We also have tailored programs that are based upon the size and your desire to grow to the next level.
Do you charge setup fees?
Some services like ads have a setup fee—always disclosed upfront.
Additional & Technical
Can you redesign my existing website?
Yes—we can refresh or rebuild your site for better results. I will say that sometimes it’s better to start all over than trying to fix a terrible website. We will have a detailed conversation after doing our initial assessment.
Will my site be mobile-friendly?
Absolutely—all our websites work seamlessly on phones, tablets, and desktops.
Do you offer hosting?
Yes—secure, reliable hosting is available for our clients.
Can you help me improve my online reviews?
Yes—we use reputation management strategies to increase positive reviews.
Do you work with seasonal businesses?
Yes—we tailor campaigns to fit seasonal trends and customer demand.